Communication is a strategic tool for contemporary organisations. It is a well-known fact that the best results are achieved by addressing potential customers in their native language, using the right terminology and style. Mixing technical terms and advertising messages requires a very effective use of the language, especially for strategic communication media such as brochures, presentations, web sites, articles, news. In many cases translation is actually about localisation.
Alltrad follows up the documentation of various Italian and foreign clients. Alltrad also works with a number of foreign translation centres that manage multilingual documentation for companies operating in various countries.
The news and press release translation service is particularly worth noting. Translation of these texts requires an incisive journalist style and fast turnaround. In some cases, Alltrad set up a selected team with the task, each day or in accordance with scheduled deadlines, of translating press releases in several languages with very fast turnaround, usually 24 hours, while also ensuring independent proofreading.
